Pay-Per-Click

Wouldn’t you love to have your own personal online traffic cop that shows up in all the right places to drive traffic to your website? Pay-per-click (PPC) advertising does exactly that! Highly targeted PPC campaigns are built to appear in front of your desired audience in all areas of online, whether that be on search engines, blogs, social media networks, etc. It also provides almost instant results and key insights that Spark can use to further define your other online marketing efforts.

Ignite the conversation! Contact us to discuss your online advertising goals.

Why Pay-Per-Click?

Why Pay-Per-Click?

PPC advertising has the potential to immediately increase web traffic without having to rely on long-term marketing plans. PPC is one of the most profitable advertising channels if the campaigns are given the attention required. Benefits such as high ROI, targeted website traffic, identifying possible website issues, providing key visitor insights, etc. are all great reasons why investing in PPC as part of your online marketing is a must!

Spark Difference

The Spark Difference

Spark designs targeted search, mobile and display campaigns customized to your business goals and key services/products to increase your return on investment (ROI). In fact, we offer a money back guarantee if we cannot reduce your cost-per-click (CPC) and conversion rate in the first three months of your campaign! Our team of experts monitors and manages your campaigns daily to optimize your ads to perform at a level that will ensure your goals are met.

Spark Playbook

Spark Traffic Manual

Spark’s manual is constructed with the best in online advertising practices, giving you the advantage to build campaigns that will drive traffic to your website and provide qualified leads.

Overview of the Spark Traffic Manual:

  • Keyword Research
  • Strategy and Tactical Implementation
  • A/B Testing
  • Ongoing Monitoring and Management
  • Competitive Analysis
  • Targeted Content Creation for Search and Display Networks
  • Cohort Analysis of Performance Data
Reporting and Insights

Reporting and Insights

Each month, as a client you will receive a progress report from your Account Manager that accurately depicts your PPC results, including click-through-rate (CTR), CPC, and cost-per-acquisition (CPA). Spark also offers clients a real-time analytics dashboard for you to check in on your PPC progress at anytime.