{"id":4924,"date":"2007-07-17T11:59:27","date_gmt":"2007-07-17T18:59:27","guid":{"rendered":"https:\/\/www.hellospark.ca\/en-ca\/blog\/the-use-of-authority-in-project-management-and-search-engine-optimization\/"},"modified":"2007-07-17T11:59:27","modified_gmt":"2007-07-17T18:59:27","slug":"the-use-of-authority-in-project-management-and-search-engine-optimization","status":"publish","type":"post","link":"https:\/\/www.hellospark.ca\/en-ca\/blog\/the-use-of-authority-in-project-management-and-search-engine-optimization\/","title":{"rendered":"The Use of Authority in Project Management and Search Engine Optimization"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.sparkinternetmarketing.com\/images\/headshots\/chris_thumb.jpg\" title=\"Christopher Kata\" alt=\"Christopher Kata\" align=\"left\" border=\"0\" height=\"72\" hspace=\"1\" vspace=\"1\" width=\"78\" \/>We treat all of our search engine optimization efforts as projects. As such all of our internet marketing consultants apply  strict project management processes to ensure we deliver our work in a timely fashion and within our quality standards. Recently. the PM Podcast released an episode on the subject of Authority. I thought it was quite interesing and of universal value to almost any business. As such, I thought I&#8217;d share it with you. You can listen to the episode on your computer by following this link:<\/p>\n<p><a href=\"http:\/\/www.thepmpodcast.com\/index.php?option=com_content&amp;task=view&amp;id=139&amp;Itemid=9\" target=\"_blank\">The PM Podcast Episode 072 &#8211; Authority<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"We treat all of our search engine optimization efforts as projects. As such all of our internet marketing consultants apply strict project management processes to ensure we deliver our work&hellip;","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[891],"tags":[],"class_list":["post-4924","post","type-post","status-publish","format-standard","hentry","category-uncategorized-2"],"_links":{"self":[{"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/posts\/4924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/comments?post=4924"}],"version-history":[{"count":0,"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/posts\/4924\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/media?parent=4924"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/categories?post=4924"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/tags?post=4924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}