{"id":4918,"date":"2007-07-20T11:30:28","date_gmt":"2007-07-20T18:30:28","guid":{"rendered":"https:\/\/www.hellospark.ca\/en-ca\/blog\/search-engine-optimization-and-good-design-are-not-mutually-exclusive\/"},"modified":"2007-07-20T11:30:28","modified_gmt":"2007-07-20T18:30:28","slug":"search-engine-optimization-and-good-design-are-not-mutually-exclusive","status":"publish","type":"post","link":"https:\/\/www.hellospark.ca\/en-ca\/blog\/search-engine-optimization-and-good-design-are-not-mutually-exclusive\/","title":{"rendered":"Search Engine Optimization and Good Design Are Not Mutually Exclusive!"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.sparkinternetmarketing.com\/images\/headshots\/chris_thumb.jpg\" title=\"Christopher Kata\" alt=\"Christopher Kata\" align=\"left\" border=\"0\" height=\"72\" hspace=\"1\" vspace=\"1\" width=\"78\" \/>This morning I read an article from the EntireWeb newsletter titled &#8220;Web Design and SEO: The Eternal Debate&#8221;. The author <em>Mihaela Lica <\/em>makes the point in the article that Search Engine Optimization is all about vast amounts of content, keyword saturation and no images. Read this bit:<\/p>\n<blockquote><p><em>Web design focuses on appearance and aesthetics. SEO focuses on text quality and quantity. Web designers don&#8217;t really like to clutter their designs with text. They prefer to see the images stand out on their own. SEOs on the other hand don&#8217;t like images that much. Sure, an image can be optimized for the search engines by adding relevant alt attributes and titles, but this is not enough for a site to be properly optimized. Page copy still plays the most important role in website optimization for SEO. <\/em><\/p><\/blockquote>\n<p>and a bit more:<\/p>\n<blockquote><p><em>As a business owner you are caught in the middle of this conflict. For your website to convert you need both design and optimization. There is no middle way. You cannot have a little bit of this and a little bit of that and still be competitive. <\/em><\/p><\/blockquote>\n<p>Unfortunately this article is <strong>completely wrong<\/strong>. Perhaps in the early days this were true, but not now. CSS and great designers coupled with seasoned seo&#8217;s create the most beautifully stunning websites, which are search engine optimized. Our clients are no exceptions.<\/p>\n<p>Please don&#8217;t be fooled by mis information like this. If you&#8217;re in the market for a new website, and you need it search engine optimized, you don&#8217;t have to make any compromises. You just need to get the right team aboard &#8211; and that&#8217;s us!<\/p>\n","protected":false},"excerpt":{"rendered":"This morning I read an article from the EntireWeb newsletter titled &#8220;Web Design and SEO: The Eternal Debate&#8221;. The author Mihaela Lica makes the point in the article that Search&hellip;","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-4918","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/posts\/4918","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/comments?post=4918"}],"version-history":[{"count":0,"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/posts\/4918\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/media?parent=4918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/categories?post=4918"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hellospark.ca\/en-ca\/wp-json\/wp\/v2\/tags?post=4918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}