Web Design 101 – Don’t Post Your New Site with Placeholder Text

Clive Lobo

I’m a hockey fan… in fact, I enjoy watching a Maple Leafs game from time to time with my friends. I also happened to have married a girl from British Columbia and am faced with the on going battle of dealing with her in-laws on the constant “Vancouver Canucks are better than the Toronto Maple Leafs” debate.

Well… I concede the point that the Leafs have had their struggles for quite some time… and that Vancouver is a very fast, talented team with a lot of potential.

BUT

When it comes to web design – at least the Leafs have their collective Web Design and internet marketing heads screwed on straight. I bet if they were running a PPC campaign, they would most likely use the dreaded “Test, test, test – www.test.com” placeholder text too!

Just have a look at the latest Canucks website launch – chock full of Latin placeholder text. Nice one!

If Brian Burke were still there some heads would be rolling!

http://canucks.nhl.com/club/index.htmvancouver-canucks-the-official-web-site

Clive Lobo

Spark’s resident boss man, Clive possesses the very nature of an entrepreneurial spirit.

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