If you’re a non profit looking to improve your marketing than you need to review The Non-Profit’s Guide to SEM.
As a Non-Profit or Charity organization marketing is a crucial component of your organization. You’re also faced with the challenges of a limited budget. In comes The Non-Profit’s Guide to SEM. This document comes from the writers of the SEO Book – a well crafted documented which lays out the basics of search engine optimization, and has trained quite a few SEO’s out there.
I’ve read this new release for non-profit’s and I have to admit the content is very good and will likely become as popular as the original SEO Book.
If you’re a non-profit or charity I recommend you read this new book. It will definitely help you reach more of that lucrative “free” traffic online!