Google has launched it’s Webmaster Tools Access Provider Program
Google is always in the process of innovating and finding ways to get it’s products and services into the hands of webmasters of all kinds. To that end they’ve made it simple for ISP’s to provide direct integration of webmaster tools into a webmasters website via the hosting control panel. By placing webmaster tools in the control panel it makes it simpler for webmaster to add the feature when they otherwise may not have even known it existed.
I like the idea as it will get more webmasters involved in the experience of understanding how Google is interacting with their clients websites. It could just make the Internet a better place to surf, and can lead to more clients getting involved in search marketing down the road!
Good job Google!