Google Analytics IQ Results

Clive Lobo

If you caught my latest post from a few days ago, you will know that Google recently announced an individual qualification program for Google Analytics. I had intended to write the test a few days ago but the riggers of travel to and from New York made it difficult. The irony was that I was in New York for some Omniture implementation training… another, very powerful analytics program!

I wrote the test last night and passed with an 85% making me Google Analytics Qualified (individually). The test wasn’t that hard, I ended up marking about 15 questions to come back and review but my first hunch was usually the correct one. They give you 90 minutes for the test, I was done after about 30.


I really didn’t see much about some of the new aspects of GA like motion charts, custom reporting etc. There seemed to be an abnormally large amount of questions about linking Google Analytics and Adwords together, the importance of it, how to do it, why to do it etc.

Have you taken the test? I would be eager to hear your thoughts. Post a comment and let me know!

Clive Lobo

Spark’s resident boss man, Clive possesses the very nature of an entrepreneurial spirit.

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